009: The Keys To Conversational Selling With Tom Jackobs

“You have to have a real conversation with customers, so it won't feel like you're trying to sell them anything, and they won't feel like they're being sold something either,” explains Tom Jackobs, Serial Entrepreneur. Something that all business owners fear is coming off as pushy to potential customers. Today, Tom shares his insight to help others learn the art of conversational selling.

Tom initially believed he wouldn’t be good at sales because he is introverted by nature. He later realized anyone could succeed at selling because it’s a learned skill just like anything else. If you focus on having honest conversations with potential clients by asking them the right questions, you can determine what they want and how you can help. With this strategy, you won’t feel pushy or “salesy,” but helpful as you fulfill the needs of others and grow your business.

If you want to sell your product or service, you have to understand what your customers want. Learn more about Tom’s essential sales questions, his entrepreneurial journey, and mastering the pre-discovery call.

Quotes

• “You have to have a real conversation with customers, so it won't feel like you're trying to sell them anything, and they won't feel like they're being sold something either.” (3:30-3:39) | Tom)

• “As an introvert, sales didn't come naturally to me. And really, sales doesn’t come naturally to anybody. It is a learned skill, and anybody can do it.” (5:49-5:59) | Tom)

• “When you're following up with leads that have already expressed interest, it's critical to call them within 20 minutes of them filling out that online form.” (13:44-13:55) | Tom)

• “On the discovery call, we go through the rapport building, the questioning phase, and then present the solution.” (20:42-20:49) | Tom)

• “Have a conversation with somebody and help them realize what the next step is, and how to take that next step easily with you.” (23:26-23:33) | Tom) 

 

Links

Download Tom’s special guide with the 3 keys to doubling your sales: https://tomjackobs.com/3keys/

Connect with Tom Jackobs

Website: https://BusinessLeadMaximizer.com

Website: https://tomjackobs.com/

Facebook: https://www.facebook.com/ImpactPilot

Instagram: https://www.instagram.com/impactpilot/

LinkedIn: https://www.linkedin.com/in/trainertom/

YouTube: https://www.youtube.com/channel/UCZgzqH2MiIMHQbLoJXvA5_Q

 

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Getting to YES boils down to two things: Saying the right things and saying those things consistently… so if you want to go deeper, check out Uli’s one-page “Getting to YES” blueprint and training with the essential 9 persuasion prompts you need to leverage: https://uliiserloh.com/blueprint

 

 

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